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Facebook有可能是史上最大的一个泡泡 -- 阿蒙 - (241 Byte) 2011-1-06 周四, 10:10 (1157 reads) |
emperorfan
[博客]
年龄: 49
加入时间: 2010/02/05
文章: 2008
海归分: 814623
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作者：emperorfan 在 海归商务 发贴, 来自【海归网】 http://www.haiguinet.com
Buyout offers
In October, 2010, Yahoo! was rumored to have offered over $3 billion to acquire Groupon.[18] On November 30, 2010, it was reported that Google offered $5.3 billion with a $700 million earnout to acquire Groupon and was rejected on December 3, 2010.[19] After the rejection of the Google/Groupon buy-out, Groupon was identified as a possible candidate for an initial public offering by 2013.[20]
Groupon is a deal-of-the-day website that is localized to major geographic markets in the United States, Canada, Brazil, Germany, France, the United Kingdom, Italy, Portugal, Spain, Japan and Poland. Launched in November 2008, the first market for Groupon was Chicago, followed soon thereafter by Boston, New York City, and Toronto. As of October 2010[update], Groupon serves more than 150 markets in North America and 100 markets in Europe, Asia and South America and has amassed 35 million registered users.[2][3]
The idea for Groupon was created by now-CEO and Pittsburgh native[4] Andrew Mason.[5] The idea subsequently gained the attention of his former employer, Eric Lefkofsky, who provided $1 million in "seed money" to develop the idea. Groupon is growing fast with a projected revenue of $500 million for 2010. At just under 2-years old in April 2010, the company was valued at $1.35 billion.[6] According to a report conducted by Groupon's marketing association and reported in Forbes Magazine, which was reported by the Wall Street Journal, Groupon is "projecting that the company is on pace to make $1 billion in sales faster than any other business, ever".[4]
[edit] Business model
The company offers one "Groupon" per day in each of the markets it serves. The Groupon works as an assurance contract using ThePoint's platform: if a certain number of people sign up for the offer, then the deal becomes available to all;[8] if the predetermined minimum is not met, no one gets the deal that day.[4] This reduces risk for retailers, who can treat the coupons as quantity discounts[4] as well as sales promotion tools.
There are potential problems with the business model; for example, a successful deal could temporarily swamp a small business with too many customers, risking a possibility that customers will be unsatisfied, or that there won't be enough product to meet the demand.[4] A large store such as the GAP can handle 445,000 coupons in a national deal (although it experienced server problems at one point) but a smaller business could become suddenly flooded with customers.[4] One coffee shop in Portland was swamped with a stampede of over 1000 customers on the first day, according to one report.[14] Also, it's difficult for local merchants to get Groupon interested in vetting a particular deal; according to the Wall Street Journal, seven of every eight possible deals suggested by merchants were dismissed by Groupon.[4]
[edit] Competitors
In North America, there have been 200 similar sites that have sprung up with some sites even copying the color, font, and logo. Worldwide, there are over 500 similar sites including over 100 in China.
In April 2010, Groupon raised $135 million from Digital Sky Technologies, a Russian investment firm.[16]
On December 29, 2010, Groupon's executive board approved a change to Groupon's certificate of incorporation that would permit the company to raise $950 million in venture capital funding, based on a valuation of $6.4 billion dollars.
Groupon made its first deal in October 2008 with a half-price offer for pizzas for the restaurant on the first floor of its building in Chicago.[4] There are reports that phone-staffers at Groupon also have ties to Chicago's improv-comedy scene.
Buyout offers
In October, 2010, Yahoo! was rumored to have offered over $3 billion to acquire Groupon.[18] On November 30, 2010, it was reported that Google offered $5.3 billion with a $700 million earnout to acquire Groupon and was rejected on December 3, 2010.[19] After the rejection of the Google/Groupon buy-out, Groupon was identified as a possible candidate for an initial public offering by 2013.[20]
作者：emperorfan 在 海归商务 发贴, 来自【海归网】 http://www.haiguinet.com
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